Marketingpundit

Marketingpundit is a forum to share and discuss ethical and unethical trends in marketing, branding, advertising, insights, brand activation, selling, sales figures & statistics, qualitative/ quantitative primary and secondary research, product and service launches or relaunches, packaging, social media, training, awards, interviews, press releases, career movements, etc from around the globe. For professionals and students, Marketingpundit should serve as a treasure trove of knowledge.

Friday, June 18, 2010

Panic or Marketing Innovation

Municipal elections in Kolkata on 30th May 2010. To attract eyeballs CPI(M) candidates have FIFA World Cup schedules printed on 2/3 space of their election banners. How will you define it - innovation or panic?

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Friday, June 18, 2010

Panic or Marketing Innovation