Friends are like BRAs - Nonsense!!

We may not be too far off from a TV commercial where the lyrics of the jingle of a lingerie brand could be:
"Har Ek Friend BRA Hota Hai"!

The advt copy of the print advertisement sucks ..... I wonder what has been the kind of response.

Incidentally, a few years ago, a bill-board (on Eastern Metropolitan Bypass, opposite the NUJS Kolkata Campus) of the same brand was frequently mutilated by a group of elderly morning-walkers seeking small doses of wayward pleasure.